Little charms and jewelry for babies and children to celebrate their beauty.  Shop the elephant of wisdom wall hanging to bring extra love and luck to their bedroom.

Gifts for Bar Mitzvah teen boys or men with a Judaic theme: chai, hamsa, leather bracelet, stars, and Shema jewelry.

Read more about it here.

The entire collection of evil eye products: jewelry, bracelets, rings, earrings, platters, and home decor amulets.

Red string bracelets are an ancient folkloric, as well as Kabbalistic tradition.  Popular all over the world, one wears a red string bracelet to ward off the evil eye. 

Alef Bet has taken this a step further by interweaving the red string through a sterling silver bracelet and adding a decorative element such as a heart, evil eye or hamsa charm.